CRTX Brainwaves

Your smart guide for using AI in your sales & marketing.

6 Qualifying Questions That Book More Dental Patients in 90 Seconds

What are the best qualifying questions for new patient leads so my dental practice books more appointments without lengthy back-and-forth? Direct answer: Ask these six, in plain English, in under 90 seconds, then propose times: What do you want to do first? (pain, replace a tooth, smile upgrade, second opinion) How soon? (today/tomorrow, this week, […]

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In the Beginning: An Introducing to Agent Marketing

Why? The Changing Landscape of Dental Marketing in 2024 Digital marketing for dental and healthcare practices underwent a major shake-up in 2024. Many practice owners and marketers felt a painful squeeze as once-reliable channels like Google and Meta became less fruitful. Advertising costs skyrocketed while returns dwindled – one analysis found Google Ads return on […]

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