
Implants 4 Life
“CRTX gives us the intelligence and resources to compete with the nationals.”
— Dr. Sean Ebrahimian
The CRTX Brain finds where your pipeline loses patients, fixes the break, and gets smarter with every result. So more qualified patients make it all the way through to your chair.
If your pipeline doesn’t need fixing, you don’t need CRTX.
With the same patient opportunities, the illustrative comparison shows 20 qualified visits without CRTX and 40 qualified visits with CRTX.
What will CRTX intelligence actually do for your practice?
Not leads. Not bookings. Qualified new patients who show.
Fix Your PipelineAvailable to qualified dental practices actively seeking new patients. Baseline, media investment, measurement method, operational requirements, and refund terms are agreed upon before launch.
Most AI just answers. Some book.
Learns · Remembers · Analyzes · Improves
The CRTX Brain learns how your practice works. It remembers the patient, analyzes what happened, and improves what happens next.
CRTX learns from results. Your team can teach it directly.
Correct an answer. Add a rule. Explain how your practice handles a situation. The Practice Playbook turns your team’s feedback into shared guidance for every CRTX Sales Agent across calls, texts, and chat—so CRTX follows your policies, reflects your approach, and gets better with every correction.
Your practice rules live in one place.
Give CRTX feedback in plain English.
Correct CRTX from any conversation.
One update improves every connected CRTX Agent.
It learns from what happens. It also learns from the people who know your practice best.
CRTX can manage your entire new-patient pipeline or the one part that needs help. Start where the break is. Add more when you’re ready.
One Sales Agent for Every Lead.
Every lead gets a personal Sales Agent that knows the patient, remembers every conversation, and works the lead like a human would – without starting over, losing context, or letting follow-up disappear.
Your next new patient needs more than a message taker.
Ask about insurance, pricing, financing, or an appointment. The same questions your next patient will ask.
The private AI coaching app for dental teams.
Practice the conversation. Then talk it through with your private AI coach.
Your team can role-play difficult patient conversations with realistic AI patients, get private feedback, and practice a stronger response before the next real conversation.
CRTX works the lead. The CRTX Coaching Lab strengthens the human conversation.
New practices get 3 complete coaching cycles free. No credit card required.

ADVERTISING CONNECTED TO CONVERSION
Advertising built around the patients you want to book.
CRTX plans and manages your advertising, connects it to patient response and appointments, and uses reliable outcome signals to recommend what should improve next.
Most agencies stop at the lead. CRTX connects the advertising to what happens next.
Explore Demand GenCAMPAIGNPATIENT RESPONSEAPPOINTMENTSIGNAL RETURNED
Built for the way patients choose today.
Your website should work like your best salesperson, not an online brochure.
A Frontier Website tells CRTX what the patient was interested in, what they wanted to understand, and how they chose to move forward.
Frontier Websites make it easier for search engines and AI systems to understand who you are, what you do, where you provide care, and why a patient might choose you.
WILLIAM HANEKAMP, FOUNDER OF CRTX
Real results from running a business on AI.
Brainwaves documents the lessons I've learned from working on the AI frontier, and how you can incorporate AI into running your business.
Start with the part that needs help.
CRTX can build from there.
If your pipeline doesn’t need fixing, you don’t need CRTX.