A total sales and marketing system for dental and healthcare practices.
Talk to CRTX agents now.
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Practice protocols, business hours, treatment options, and clinical parameters lock into active model memory.
Calls, text dialogs, chats, and form triages generate real-time patient-side signal logs.
CRTX refines prompt structures, routing logic, and qualification sequences for immediate system scaling.
Algorithmic neural paths serialize changes natively across all active telephone, text, and chat agents.
Every practice has its own standards: which opportunities matter most, how appointments should be scheduled, when a patient needs a person, how follow-up should feel, and what a qualified opportunity actually looks like.
Does not know your clinical or operational standards. It treats every inquiry as an isolated script execution and starts over with every conversation.
Works inside an ongoing environment built explicitly around your specific practice architecture. It acts on real patient opportunities, observes what happens next, incorporates feedback from your team, and carries that understanding forward across calls, texts, forms, and chat.
The result is not simply more automation. It is a sales system that becomes more specific to your practice over time.
Think of CRTX as an unlimited supply of digital employees with unlimited intelligence and the ability to learn.
Because the goal is not to add another AI tool. The goal is to build an advantage that compounds.
CRTX is the most valuable member of our front-desk team. We’re capturing leads we didn’t even know we were missing.
— Dr. Christian Yaste
To produce our numbers, we require an advanced human-like system to answer, qualify, and book patients 24/7.
— Dr. Sean Ebrahimian“An early adopter, we've experienced double-digit growth quarter after quarter.”
— Dr. Adam Kimowitz“Our team counts on it for handling everything nights and weekends and uses it daily.”
— Dr. John Sands“We use it to supplement Weave. CRTX actually sells for us.”
— David Salmassy, DMDLogan is CRTX Sales Mode: a practice-specific new-patient sales agent built to answer the real question, qualify fit, handle common objections, and schedule serious patients.
Logan does more than take a message. She uses your approved playbook to give patients a helpful, truthful path forward. Then books, nurtures, or brings in your team with the context they need.
Your next new patient does not need a message taker.
Ask about insurance, pricing, financing, or an appointment. The same questions your next patient will ask.
Every practice has its own rules, standards, and judgment calls. How you handle insurance. What can be booked. When to escalate. Which financing language to use. What your team should never say.
The Practice Playbook captures that operating knowledge and puts it behind every CRTX Agent.
Teach CRTX how your office actually works.
Correct and improve behavior from the patient timeline.
Protect consistency across every Agent as the system gets specific to your practice.
"Do you take out-of-network Guardian Direct insurance? My current provider says it's restricted."
Default script executed. No practice-specific rule found for Guardian Direct constraints parameters.
"We are out-of-network for Guardian Direct, but we protect our patients with a complete $99 new-patient diagnostic package that covers your initial digital imaging and baseline scaling exam. Let's look at Tuesday morning openings..."
Compiled and optimized against clinical safety guardrails.
Teach, configure, and deploy rules that affect every patient interaction across your enterprise framework.
Review live chat logs and provide direct teaching feedback to optimize agent performance parameters natively.
Most AI starts generic. CRTX becomes more like your practice over time.
The hardest patient conversations rarely happen when a team member has time to prepare.
The Coaching Lab gives dental teams a private place to practice realistic moments – like, “That costs more than I expected.” “I need to talk to my spouse.” “I need to think about it.” – before they happen with a real patient.
Practice with an AI patient. Then debrief live with Coach Connor, your private AI coach. Ask questions. Explore a better response. Try again. Receive a written coaching summary when you are done.
Work through realistic patient conversations without involving a real patient.
Get immediate, two-way coaching on what worked, where momentum was lost, and what to try next.
Build confidence through repeatable practice—not scripts, scores, or manager-led role-play.
“I really want to move forward with the dental implants consultation, but honestly, that treatment plan costs more than I expected right now.”
Excellent initialization. Your baseline alignment language acknowledged the financial friction immediately without lowering the perceived clinical value.
Friction detected at 01:28. A 4-second delay in cross-referencing CareCredit monthly brackets allowed the dialogue sequence to stall.
Pivot immediately to the approved $99 pre-diagnostic imaging package parameters to preserve patient motivation. Let's restart the track loop from the initial objection point.
No patient exposure. No manager required for every session.
Just a better way to get better at the conversations that matter.
CRTX is an adaptive sales and marketing system for dental practices. It helps handle new-patient opportunities, qualify fit, move patients toward booking, and learn how your specific practice works.
Most AI tools give a generic answer. CRTX works from your Practice Playbook, learns from real interactions and outcomes, and becomes more specific to your practice over time.
No. A receptionist tool mainly answers or takes a message. CRTX is built to work the patient opportunity: answer questions, qualify, advance the next step, book when configured, nurture, and involve your team when needed.
The Practice Playbook is the operating memory behind every CRTX Agent. It captures your scheduling rules, insurance and financing boundaries, service priorities, escalation rules, tone, and the exceptions that make your practice unique.
Yes. Your team can add rules, test Agent responses, and flag a real interaction that should have been handled differently—all in normal language.
Not automatically. CRTX reviews submitted changes for clarity, conflicts, and alignment with your practice’s standards before they shape live Agent behavior. That guardrail protects the patient experience.
CRTX can learn from real interactions, team feedback, and confirmed outcomes—such as what qualifies, what stalls, what needs a human, and which next steps work best for your practice.
The same Practice Playbook guides the Agents working across your enabled channels, so your rules and preferences do not live in separate phone, text, form, and chat systems.
Depending on your configuration, CRTX can answer questions, collect key details, qualify the opportunity, handle approved guidance around insurance or financing, move the patient toward booking, nurture qualified patients, or route the case to your team.
Logan is CRTX in Sales Agent Mode. Logan is designed to work new-patient opportunities—not simply answer the phone—using your approved rules to qualify, advance, book, nurture, or bring in the right person on your team.
CRTX follows the booking path your practice approves. That may include sending a scheduling link, creating an appointment request, confirming an approved appointment, or routing the patient to your team.
CRTX can identify the situations you want handled by a team member—such as a sensitive question, an urgent concern, a complex financial issue, or a request to speak with the office—and pass along the relevant context.
No. CRTX helps your team spend less time restarting conversations, chasing basic information, and responding late. Your team remains essential for judgment, trust, clinical questions, and high-value patient moments.
Existing patients can be identified and routed according to your practice’s rules. CRTX keeps them out of the new-patient sales flow unless you define a different process.
Yes. Your Practice Playbook defines what CRTX may say, what it should avoid promising, when to use approved ranges or language, and when to bring in a team member.
Yes. Your team can review patient conversations, test Agent behavior, see the relevant timeline, and submit teaching feedback when something should be improved.
Not necessarily. CRTX is designed to work alongside the systems your practice already uses. The exact setup depends on your approved phone, scheduling, and practice-management workflow.
Yes. CRTX can help your practice convert and manage the patient opportunities you already receive from referrals, search, your website, social media, and other marketing channels.
The system can connect confirmed patient outcomes to the demand you are creating. That helps us pursue more of the right opportunities and less of the wrong ones—then CRTX learns from the better opportunities that come back in.
Give CRTX the rules, feedback, and outcome information it needs. When your team records what happened to important opportunities and teaches the system when needed, the learning loop becomes more valuable over time.
No. CRTX helps patients get the right next step and routes clinical or sensitive questions to your team. It does not replace professional clinical judgment.
Start with a CRTX Activation Review. We will identify the first patient opportunity CRTX should own, define the rules it needs, and build the Playbook around how your practice works.
Join practices across the country scaling with CRTX intelligence.
